Saturday, January 9, 2010

efusjon Matrix Compression Update

As you all know, the first compression cycle took place yesterday. Before beginning the compression, we committed the monthly cycle which flushed out all of the Members who had canceled or become ineligible due to lack of sales volume. Please remember that some of the losses that you experienced were due to regular attrition which occurs every month.

We then prepared to begin the compression cycle. This occurred after numerous tests had been done and several scenarios had been considered. Even with much preparation, some things are not apparent until the actual compression takes place. Because of this, we are grateful for all of the feedback that we received from you in the field. We received messages of excitement as well as messages of disappointment. This caused us to search within the matrix for other ways to make sure that things had been compressed properly. During this search we discovered a slight glitch that could be fixed very easily. We have made the fix and have completed the new cycle of compression which will now allow you to access your Matrix and continue enrolling new Associates.

In comparison to the last compression, you will likely see different results after this cycle in regards to the placement of your enrollees. Things should be correct and complete. If you feel as though your matrix has any inaccuracies, please don’t hesitate to let us know by sending a message through the Customer Service Center located in your back office and we will help to provide clarification for you. Please give as much detail as possible. We are very confident that this compression cycle was completed successfully without any error.

We want to remind all of you of a couple of things. First of all, we were told from everyone in the field who we spoke with that they wanted us to figure out a way to do compression. Some of the reasons for this were because there were gaps in the matrix and this allowed people to enter in at a higher location and be “gifted” a great spot without having to earn it, while others below them who had worked hard for several months remained in lower positions.

In addition, as we expand internationally, without compression all of those new enrollees would be placed in the first available positions, allowing them to be placed above some of you in the matrix. The goal of the compression was to get rid of gaps and holes, not to increase or take away your overlap. Any overlap received is simply an added bonus to your commissions and you must still work with your enrollees to build a solid efusjon business. However, we did state that as a result of the compression, some would experience an increase or decrease in their overlap, as stated in our email sent on December 16th, as well as in many email reminders. If you would like to reference any of these emails, please visit our RSS feed: http://idstc.bm23.com/public/?q=feed&id=6254inottg6plmu3jxoh9kaxr2tkq&fn=Link&ssid=9915.

As a final note, during the last 10 months efusjon has been working very diligently to improve and perfect a whole new concept and compensation plan in the direct marketing world. Some have stayed with us along the journey, and others have chosen to move on. Those who have remained loyal and committed are the ones who will benefit in the long run when this company is introduced around the world.

efusjon leadership has built this company with a long-term vision. We are excited for international expansion, with hundreds of thousands of cases of product in stock and ready to go for our Canada launch. We have also invested an incredible amount of time and effort in the revolutionary new game and technology platforms that we will be launching at the end of this month. In addition, we have 4 amazing energy drink products that you can enjoy and share with others. Not to mention that we have pioneered an outstanding compensation plan which is the first of its kind in this industry.

We applaud you for your leadership, integrity, and efforts to support and encourage one another. We know that the compression will benefit you greatly in the future as you work together to succeed.


Dawn Snarr
Director of Marketing and Technology

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